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mediapost.com > publications > article > 417438 > x-becomes-latest-social-app-to-launch-advertiser-m.html

X Becomes Latest Social App To Launch Advertiser MCP

2+ week, 6+ day ago   (207+ words) X has launched its own “Ads Model Context Protocol” server, becoming the latest social media platform to integrate the ability for advertisers to create and edit campaigns with their preferred third-party AI-powered tools. According to the announcement, advertisers will now…...